Just Nutritive Purple Shampoo + Leave-In Conditioner Duo: Purple Shampoo bottle and Leave-In Conditioner jar

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Purple Shampoo + Leave-In Conditioner Duo

Name: Purple Shampoo + Leave-In Conditioner Duo
Brand: Just Nutritive
SKU: DU054-1
Price: 57.98 USD
Availability: InStock

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$57.98

Product Overview

Tone, Then Soften: A purple shampoo and leave-in conditioner set that cools the look of yellow and brass, then keeps coarse gray strands soft between washes.
Brighter Silver and White: Turns the dull, straw-colored cast of brassy gray hair into cooler, clearer-looking silver and white.
Soft Lengths Between Washes: Babassu Oil in the Leave-In softens rough, wiry-feeling grays and stays in, so strands feel smooth long after they dry.
Toned Once, Not Twice: Only the shampoo carries violet, so the Leave-In conditions without adding more tint, even on very light or porous strands.
Clean, Then Easy to Comb: The sulfate-free shampoo leaves hair clean, not stripped, and the Leave-In adds slip, so knots ease out and frizz settles.
Cool Tone, Soft Shine: Cooler-looking color plus plant-oil shine leaves silver, white, and salt-and-pepper hair looking bright and polished.
Built for Your Weekly Rhythm: Tone with the Purple Shampoo once or twice a week, then smooth in the Leave-In after every wash.

Product Description

Brassy gray hair that also feels coarse and dry needs two kinds of care, and this purple shampoo and leave-in conditioner set covers both. One step tones in the shower, and the other stays in.

On toning days, the sulfate-free Purple Shampoo does the color work. It's a purple shampoo for gray hair, from salt-and-pepper to silver and white, with a sheer violet tint from Acid Violet 43, a cosmetic colorant, alongside blueberry and blackberry extracts. That tint helps cancel the look of yellow warmth, while Avocado and Pomegranate Seed Oils add slip.

After every wash, smooth on the silicone-free Leave-In Conditioner. Babassu and Meadowfoam Seed Oils soften wiry-feeling strands, Hydrolyzed Jojoba Protein helps support the look of stronger hair, and Rose Hip Oil brings out shine.

Why both? Toning cools the color but doesn't soften coarse texture, and the leave-in carries no violet, so it adds softness without extra tint. It's a leave-in conditioner for grey hair where a little goes a long way, so start small on mid-lengths and ends.

Benefits

Sulfate-Free Toning Wash: Gentle, sulfate-free cleansers in the Purple Shampoo cleanse on toning day without leaving strands feeling stripped.
Silicone-Free and Paraben-Free: Neither formula contains silicones or parabens, so lengths feel soft without a coating that builds up.
Violet in the Shampoo Only: The Purple Shampoo's sheer tint comes from Acid Violet 43, listed openly below, and the Leave-In contains no colorant.
No Synthetic Fragrance: Both formulas are scented only with essential oils and plant extracts, with no added synthetic fragrance.
Plant-Based From Wash to Finish: Both formulas are built on plant oils and proteins, with no mineral oil or petrolatum in either one.
For Natural and Color-Treated Light Hair: Made for natural gray, silver, and white hair, plus color-treated, bleached, and highlighted blonde.
Vegan and Cruelty-Free: Every part of this purple shampoo and leave-in conditioner set is vegan and never tested on animals.
Handcrafted in the USA: Made in small batches in the USA by a family-owned, plant-based hair and skin care brand.

How to Use

Toning days: massage the Purple Shampoo into wet hair, focusing on brassy areas.
Leave the Purple Shampoo on up to 5 minutes, then rinse with lukewarm water.
Gently towel-dry, then rub a small amount of Leave-In Conditioner between your palms.
Work the Leave-In through mid-lengths to ends, avoiding the scalp. Detangle with a wide-tooth comb and style, no rinsing.

Tips

Use the Purple Shampoo once or twice a week. On other wash days, reach for Gray Hair Shampoo, then the Leave-In.
Very light or fine hair? Start the Purple Shampoo at 1 to 2 minutes.
Feeling heavy or greasy? Use less Leave-In next time and keep it to the ends.
Rinse right away if the Purple Shampoo gets in your eyes.

Ingredients

Purple Shampoo

Aloe Barbadensis (Aloe Vera Hydrosol), Psidium Guajava (Guava Fruit) Extract, Citrus Sinensis (Orange) Peel Oil, Persea Americana (Avocado) Oil, Punica Granatum (Pomegranate Seed) Oil, Hydrolyzed Rice Protein, Salvia Hispanica (Chia) Oil, Ribes Nigrum (Blackcurrant) Seed Oil, Eucalyptus Globulus (Eucalyptus) Oil, Citrus Paradisi (Grapefruit) Oil, Decyl Glucoside, Citrus Bergamia (Bergamot) Oil, Vaccinium Uliginosum (Blueberry) Extract, Sodium Methyl Cocoyl Taurate, Lavandula Angustifolia (Lavender) Oil, Rubus Fruticosus (Blackberry) Extract, Rosmarinus Officinalis (Rosemary) Oil, Citrus Limonum (Lemon) Oil, Guar hydroxypropyltrimonium, Glycerin, Pelargonium Graveolens (Geranium) Oil, Methylcellulose, Caprylyl Glycol, Citric Acid, Panthenol (Vitamin B5), Acid Violet 43 (CI 60730).

Leave-In Conditioner

Aloe Barbadensis (Aloe Vera Hydrosol), Orbignya Oleifera (Babassu) Oil, Equisetum Arvense (Horsetail) Extract, Limnanthes Alba (Meadowfoam Seed) Oil, Hydrolyzed Jojoba Protein, Santalum Album (Sandalwood) Oil, Trigonella Foenum Graecum (Fenugreek) Extract, Rosa Rubiginosa (Rose Hip Fruit) Oil, Vegetable Cetyl Alcohol, Behentrimonium Methosulfate, Punica Granatum (Pomegranate Seed) Oil, Hydrolyzed Rice Protein, Persea Americana (Avocado) Oil, Calendula Officinalis (Calendula Flower) Extract, Olea Europaea (Olive) Oil, Rosmarinus Officinalis (Rosemary) Oil, Polyquaternium 10, Citrus Sinensis (Orange) Peel Oil, Citrus Paradisi (Grapefruit) Oil, Camellia Sinensis (Green Tea) Leaf Extract, Cocos Nucifera (Coconut) Oil, Aleurites moluccanus (Kukui Nut) Oil, Simmondsia Chinensis (Jojoba) Oil, Polyquaternium 7, Panthenol (Vitamin B5), Vanilla Planifolia (Vanilla Fruit) Extract, Tocopherol (Vitamin E).

FAQs

What comes in the Purple Shampoo + Leave-In Conditioner Duo?

This set pairs our Purple Shampoo with our Leave-In Conditioner for gray, silver, and white hair. The sulfate-free Purple Shampoo deposits a sheer violet tint from Acid Violet 43, a cosmetic colorant, that helps cancel the look of yellow and brassy warmth. The silicone-free Leave-In Conditioner stays in after every wash, with Babassu and Meadowfoam Seed Oils to soften coarse, wiry-feeling strands. Both are vegan, paraben-free, and scented only with essential oils and plant extracts.

How often should I use the purple shampoo?

Once or twice a week, in place of your regular shampoo. Start with once a week and add a second toning day if yellow comes back sooner. On the washes in between, use Gray Hair Shampoo, which has no purple dye. The Leave-In Conditioner goes on after every wash, toning day or not. If hair starts to look lilac, space your toning days further apart.

How does this differ from the Purple Duo?

Our Purple Shampoo + Conditioner Duo pairs the Purple Shampoo with a rinse-out Purple Conditioner. Both bottles add violet, and the whole routine happens in the shower. This set pairs the same Purple Shampoo with a Leave-In Conditioner that has no colorant. You tone once, and the leave-in stays in to keep coarse, wiry-feeling strands soft until your next wash. Choose the Purple Duo for a two-layer tone. Choose this set when brassiness and dry, wiry texture show up together.

How long should I leave the Purple Shampoo on?

Up to 5 minutes, depending on how brassy your hair is and how cool you like your tone. Massage it into wet hair, focusing on the brassiest areas, then rinse with lukewarm water. Very light or fine hair? Start with 1 to 2 minutes and check your tone before going longer. Then towel-dry and follow with the Leave-In Conditioner.

Will this set leave a purple tint on my hair?

Very light, porous hair picks up violet faster, so timing matters most. Start with the shorter time and rinse until the water runs clear. If you notice a lilac cast, use a shorter time or space out your toning days, and the tint fades with each wash. The Leave-In Conditioner contains no colorant, so it adds no tint. The violet in the shampoo can also tint fingernails and light towels, so gloves and a dark towel help.

Will the Leave-In feel greasy or weigh down fine hair?

It's a rich formula, so the amount matters. Start with a small amount, rub it between your palms, and keep it to mid-lengths and ends, away from the scalp. Add more only where strands still feel dry. On fine or thin hair, a very small amount is usually enough. If hair ever feels heavy, use less next time.