Say goodbye to brassiness, yellow tones, and build-up with our complete hair care solution.

This powerful trio—Purple Toning Shampoo, Gray Hair Shampoo, and Vinegar Rinse Cleanser—works together to keep your gray, silver, or white hair looking vibrant, cool-toned, and refreshed.

Purple Toning Shampoo: Neutralizes yellow and orange tones using natural purple pigments to restore a fresh, bright look to your hair.

Ideal for eliminating brassiness and maintaining a cool, sophisticated tone without harsh chemicals.

Gray Hair Shampoo: Prevents yellowing and dullness while enhancing the natural brilliance of your gray or silver hair.

This sulfate-free formula gently cleanses and adds shine, keeping your hair clean and bright after every wash.

Vinegar Rinse Cleanser: Uses Apple Cider Vinegar to clear away build-up from minerals, pollutants, and styling products, helping to remove yellow tones and reveal your hair's true shine.

It balances the scalp's pH and creates a healthier environment for beautiful, resilient hair.

Together, this trio provides everything you need for a complete gray hair care routine, offering toning, cleansing, and scalp-balancing benefits.

Made with premium natural ingredients, these products are sulfate-free, paraben-free, cruelty-free, and 100% vegan—ensuring gentle, effective care for both your hair and the environment.

Benefits

Sulfate-Free Formula: The sulfate-free formula gently cleanses the scalp and hair without stripping away natural oils, ensuring a gentle and nourishing experience.

Gentle on Scalp: Free from harsh chemicals and irritating tints, this product is gentle on the scalp, ensuring a comfortable and enjoyable application.

Made in the USA with Premium Ingredients: By choosing a product made in the USA, you're not only supporting local businesses but also investing in a formulation that prioritizes excellence and safety.

Free from Harmful Chemicals: Free from harsh chemicals, synthetic fragrances, and artificial colorants that can be detrimental to skin and hair health.

Holistic Hair Care: Our ingredients work in harmony with the body's natural processes, offering holistic care beyond surface-level improvements.

Cruelty-Free and Vegan: Our products are never tested on animals and are 100% vegan.

Transparency in Ingredients: We love providing the chance for our costumers to make informed choices about their skincare and hair care.

How to Use

Step 1: Gray Hair Shampoo (For Daily or Regular Use)

1. Wet Your Hair: Thoroughly wet your hair from roots to ends.
2. Apply Shampoo: Dispense a small amount of the Gray Hair Shampoo into your palm and adjust as needed.
3. Massage into Scalp: Gently massage the shampoo into your scalp using your fingertips, working it through your hair. This helps stimulate the scalp and promote a healthy shine.
4. Optional - Let It Sit: For an extra boost of brightness, leave the shampoo on for 1-2 minutes.
5. Rinse Thoroughly: Rinse your hair completely to ensure all shampoo is removed.
6. Condition: Follow with a conditioner, focusing mainly on the ends. Leave it on for a few minutes before rinsing out.

Step 2: Purple Toning Shampoo (Use Once a Week or as Needed for Brassiness)

1. Apply to Wet Hair: After using the Gray Hair Shampoo, dispense a small amount of Purple Toning Shampoo into your hands and rub them together before applying to wet hair.
2. Massage and Focus on Brassy Areas: Lather the shampoo from roots to tips, paying extra attention to areas with yellow or brassy tones.
3. Let It Sit: Allow the shampoo to sit on your hair for 5-10 minutes, depending on the level of brassiness and desired coolness.
4. Rinse Thoroughly: Rinse out the shampoo with lukewarm water.
5. Condition: Follow with Just Nutritive Purple Conditioner or a moisturizing conditioner to replenish hydration. Leave it on for several minutes, then rinse thoroughly.

Step 3: Vinegar Rinse Cleanser (Use Once a Week)

1. Apply After Shampooing: Following your shampoo, apply the Vinegar Rinse Cleanser to your scalp and hair.
2. Massage Gently: Work it through your hair and gently massage your scalp to remove buildup.
3. Let It Sit: Leave the rinse on for 1-3 minutes to balance scalp pH and enhance shine.
4. Rinse Completely: Rinse out thoroughly with cool water to seal in moisture and shine.

Suggested Routine

• For Daily Use: Use the Gray Hair Shampoo to maintain a bright, clean look for your gray or silver hair.
• Once a Week: Use the Purple Toning Shampoo for deeper color correction and the Vinegar Rinse Cleanser to clear buildup and refresh your hair's natural shine.

Ingredients

Gray Hair Shampoo

Aloe Barbadensis (Aloe Vera Hydrosol), Trifolium Pratense (Clover Flower) Extract, Psidium Guajava (Guava Fruit) Extract, Citrus Sinensis (Orange) Peel Oil, Persea Americana (Avocado) Oil, Punica Granatum (Pomegranate Seed) Oil, Hydrolyzed Rice Protein, Salvia Hispanica (Chia) Oil, Ribes Nigrum (Blackcurrant) Seed Oil, Decyl Glucoside, Sodium Methyl Cocoyl Taurate, Lavandula Angustifolia (Lavender) Oil, Rosmarinus Officinalis (Rosemary) Oil, Thymus Vulgaris (Thyme) Oil, Salvia Sclarea (Clary Sage) Oil, Guar hydroxypropyltrimonium, Glycerin, Pelargonium Graveolens (Rose Geranium) Oil, Methylcellulose, Caprylyl Glycol, Santalum Album (Sandalwood) Oil, Citric Acid, Panthenol (Vitamin B5).

Purple Toning Shampoo

Aloe Barbadensis (Aloe Vera Hydrosol), Psidium Guajava (Guava Fruit) Extract, Citrus Sinensis (Orange) Peel Oil, Persea Americana (Avocado) Oil, Punica Granatum (Pomegranate Seed) Oil, Hydrolyzed Rice Protein, Salvia Hispanica (Chia) Oil, Ribes Nigrum (Blackcurrant) Seed Oil, Eucalyptus Globulus (Eucalyptus) Oil, Citrus Paradisi (Grapefruit) Oil, Decyl Glucoside, Citrus Bergamia (Bergamot) Oil, Vaccinium Uliginosum (Blueberry) Extract, Sodium Methyl Cocoyl Taurate, Lavandula Angustifolia (Lavender) Oil, Rubus Fruticosus (Blackberry) Extract, Rosmarinus Officinalis (Rosemary) Oil, Citrus Limonum (Lemon) Oil l, Guar hydroxypropyltrimonium, Glycerin, Pelargonium Graveolens (Geranium) Oil, Methylcellulose, Caprylyl Glycol, Citric Acid, Panthenol (Vitamin B5), Acid Violet 43 (Cl 60730).

Vinegar Rinse Cleanser

Acetic Acid (Apple Cider Vinegar), Aloe Barbadensis (Aloe Vera Hydrosol), Urtica Dioica (Nettle Root) Extract, Symphytum Officinale (Comfrey Root) Extract, Plantago Lanceolata (Plantain) Extract, Persea Americana (Avocado) Oil, Equisetum Arvense (Horsetail) Extract, Psidium Guajava (Guava Leaf) Extract, Lagerstroemia Speciosa (Banaba Leaf) Extract, Sodium Lauroyl Lactylate, Caprylyl/Capryl Glucoside, Xanthan Gum, Glycerin, Melaleuca Alternifolia (Tea Tree) Oil, Citrus Sinensis (Orange) Peel Oil, Leptospermum Scoparium (Manuka) Oil, Mentha Piperita (Peppermint) Oil , Rosmarinus Officinalis (Rosemary) Oil, Lavandula Angustifolia (Lavender) Oil, Salvia Sclarea (Clary Sage) Oil, Glyceryl Caprylate, Phenethyl Alcohol, Cedrus Atlantica (Atlas Cedarwood) Oil, Cymbopogon Flexuosus (Lemongrass) Oil, Arctium Lappa (Burdock Root) Extract, Panthenol (Vitamin B5).

Testimonials

Customer Product reviews and testimonials are provided for informational purposes only. Customer Product reviews and testimonials reflect the individual Product reviewer's results and experiences only. Product results may vary based on individual user. There's no guarantee of specific results and results can vary.