Sulfate-Free Formula: The sulfate-free formula gently cleanses the scalp and hair without stripping away natural oils, ensuring a gentle and nourishing experience.

Gentle on Scalp: Free from harsh chemicals and irritating tints, this product is gentle on the scalp, ensuring a comfortable and enjoyable application.

Made in the USA with Premium Ingredients: By choosing a product made in the USA, you're not only supporting local businesses but also investing in a formulation that prioritizes excellence and safety.

Free from Harmful Chemicals: Free from harsh chemicals, synthetic fragrances, and artificial colorants that can be detrimental to skin and hair health.

Holistic Hair Care: Our ingredients work in harmony with the body's natural processes, offering holistic care beyond surface-level improvements.

Cruelty-Free and Vegan: Our products are never tested on animals and are 100% vegan.

Transparency in Ingredients: We love providing the chance for our costumers to make informed choices about their skincare and hair care.

Wet Your Hair: Begin by thoroughly wetting your hair with water. Ensure that your hair is completely saturated from roots to ends.

Apply Shampoo: Dispense an appropriate amount of the gray hair shampoo into your palm. Start with a small amount and adjust as needed.

Massage into Scalp: Gently massage the shampoo into your scalp using your fingertips. This helps stimulate the scalp and promote healthy hair growth.

Allow to Sit (Optional): For an extra boost of brightness, you may choose to leave the shampoo on your hair for a minute or two. This allows the natural extracts to penetrate and nourish the hair.

Rinse Thoroughly: Rinse your hair thoroughly. Make sure to remove all traces of shampoo.

Condition: After rinsing out the shampoo, condition mainly the ends of your hair and leave it on for a few minutes before rinsing. We have created the perfect conditioner to pair with your shampoo, our Gray Hair Conditioner.

Style as Desired: Proceed with your usual styling routine. Whether you choose to air dry or use styling tools, your revitalized gray hair is now ready to be showcased!

Tips:

Combat Yellowing Effectively: Environmental factors like hard water, chlorine, and UV rays can lead to yellowing. For extra help with brassiness please use our Vinegar Rinse Cleanser. Apply directly to wet scalp and hair, distribute evenly, leave in for a few minutes, and rinse thoroughly.

Opt for Bottled Water Rinses: Consider using pure bottled water for rinsing. It helps prevent the buildup of hard minerals on your clean hair, ensuring it looks its best.

Preserve Hair Color with Cool Water: To maintain your hair's color vibrancy, use cool water for rinsing. This helps seal the hair cuticle and lock in the color.

Limit Shampooing Frequency: Avoid excessive shampooing. Restrict it to a maximum of twice a week. Over-shampooing can lead to color fading and dryness.

Embrace Deep Conditioning: Integrate oil-based products or deep conditioning masks into your routine. They provide essential moisture and nourishment, enhancing the overall health of your hair.

Stay Hydrated for Luscious Locks: Proper hydration supports soft, shiny hair, improving its overall appearance and health.

Aloe Barbadensis (Aloe Vera Hydrosol), Trifolium Pratense (Clover Flower) Extract, Psidium Guajava (Guava Fruit) Extract, Citrus Sinensis (Orange) Peel Oil, Persea Americana (Avocado) Oil, Punica Granatum (Pomegranate Seed) Oil, Hydrolyzed Rice Protein, Salvia Hispanica (Chia) Oil, Ribes Nigrum (Blackcurrant) Seed Oil, Decyl Glucoside, Sodium Methyl Cocoyl Taurate, Lavandula Angustifolia (Lavender) Oil, Rosmarinus Officinalis (Rosemary) Oil, Thymus Vulgaris (Thyme) Oil, Salvia Sclarea (Clary Sage) Oil, Guar hydroxypropyltrimonium, Glycerin, Pelargonium Graveolens (Rose Geranium) Oil, Methylcellulose, Caprylyl Glycol, Santalum Album (Sandalwood) Oil, Citric Acid, Panthenol (Vitamin B5).